This Week Health

Carm Huntress


RxRevu, Inc.

Carm Huntress is the CEO of RxRevu. Since founding RxRevu in 2013, he has successfully taken Prescription Decision Support from a concept to a marketable reality for physicians, payers and health systems. At the core of this work is the shared mission to transform the value of healthcare through better prescribing decisions. Carm brings more than 20 years of experience in startups focused on consumer and enterprise technology. His entrepreneurial efforts began in high school when he started a web hosting company, which he sold in 2001. Prior to founding RxRevu, Carm served as chief technology officer at Reef Partners and At a national level, he has played a key role in supporting interoperability and patient access to data through the development of the Fast Healthcare Interoperability Resource (FHIR) and other projects with the Office of National Coordinator (ONC). Carm is a passionate thought leader who has presented at dozens of healthcare innovation conferences and summits and also has been featured on CNBC. A graduate from Northeastern University, Carm holds a Bachelor of Science in electrical engineering. He resides in the front range of the Colorado Rockies with his wife, a sports medicine physician and pediatrician, and their two young sons.



RxRevu basically came to the market and started talking to payers and asked what data do you have? Can we get cost transparency data? We were looking at formulary data and they said we've got this new real-time benefit technology. Do you want to integrate it into some of your solutions? And we said sure. So we started signing up some of the bigger payers and PBMs and got some big relationships and that really fueled our growth.
The EHR have really opened this up into their native workflows. So we're not an app off to the side. We're integrated as part of the native e-prescribing workflow, which means RxRevu part of every prescription decision.
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