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The AI-Generated Population Is Here, and They’re Ready to Work

May 6, 2024
The Wall Street Journal
Artificial intelligence is increasingly being used to create "digital twins" or AI-generated versions of people, which can simulate how someone might act, appear, or react under certain conditions. This technology is being applied in fields like fashion, where AI-generated models showcase clothing, in market research via virtual focus groups, and in healthcare, specifically through simulated patients in clinical trials. These AI innovations can reduce costs, increase efficiency, and provide personalized experiences, but also raise ethical considerations and impact the job market for models and other roles traditionally filled by humans. The potential for digital twins is vast, with companies exploring these options to expand their capabilities while also navigating the challenges posed by consumer perceptions and data privacy concerns.
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