Microsoft's Rebranding Confusion: From Office to Copilot 365
Creative Bloq
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Contributed by: Drex DeFord
Summary
Microsoft's recent rebranding of its office suite from Microsoft Office to Microsoft 365 and now to Microsoft Copilot 365 has led to confusion among users. The transition follows an earlier rebranding in 2022 and has not entirely left behind the legacy name, with many still using "Microsoft Office." The removal of the "Office" name in the latest iteration, which shares a logo with Microsoft's AI chatbot, raises concerns about the clarity of the branding strategy and the distinction between different products. Critics argue that this shift may not be well-received by long-time users still adjusting to previous naming changes.
