Health system buys transit station naming rights for $2.9M
Becker's Hospital Review
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Summary
The University of Miami Health System has acquired the naming rights to Miami's Civic Center Metrorail Station for $2.9 million over 20 years, as reported by Miami Today. Starting July 1, the station will be renamed UHealth Jackson Station, reflecting its connection to both the University of Miami School of Medicine and Jackson Memorial Hospital. The Miami-Dade Board of County Commissioners approved the agreement, which includes updating wayfinding signs and installing digital displays with informative content for transit riders.
