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Health insurance giant Kaiser will notify millions of a data breach after sharing patients' data with advertisers

April 26, 2024
Kaiser Permanente, a major U.S. healthcare organization, is set to notify 13.4 million individuals about a data breach that resulted from sharing patient information with third-party advertisers such as Google, Microsoft, and X (formerly Twitter). The breach involved personal details including names, IP addresses, member activities, and navigation data from Kaiser’s websites and mobile apps. This incident, deemed the largest health-related data breach of 2024, has prompted Kaiser to remove tracking codes from its digital platforms and file notices with the U.S. government and California’s attorney general, as required by HIPAA regulations. Notifications to affected members are scheduled to begin in May.
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