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Big Box Medicine: How retail brands are thinking about healthcare
September 25, 2023
Retail healthcare increasing with companies targeting $4 trillion industry. Concepts include health clinics, wearable medical devices, smartwatches, remote monitoring devices for home usage. Best Buy focusses on tech platforms, device providers for home healthcare- purchased Current Health and GreatCall, partners with hospitals. Best Buy Health shying from healthcare provider role. GE Healthcare- developing medical devices for home and retail spaces, include handheld ultrasound devices, AI platforms, at-home ultrasound systems. Both companies utilizing customer data for product development and predictive analytics.