June 25, 2024
GlobalData projects that cybersecurity revenues in the healthcare sector will reach $11 billion by 2027 as cyberattacks become increasingly prevalent. A recent cyber-attack on major London hospitals, including Guy’s, St Thomas’, and the Evelina Children’s Hospital, highlighted the severe impacts such incidents can have, including the rescheduling of surgeries, redirection of organs, and postponement of numerous outpatient appointments. The pandemic-induced shift to remote and virtual care has expanded the technological attack surfaces during a time when security measures were often insufficient. This has led to a rise in cyberattack attempts on healthcare providers, affecting sensitive patient data and critical services. Despite a decrease in focus post-pandemic, cybersecurity remains a significant issue in healthcare due to its increased digitalisation.
The lasting impacts of the pandemic on cybersecurity in healthcare Verdict
June 25, 2024
The article "Creating A Marketing Analytics Strategy? 17 Challenges To Overcome" on Forbes Innovation highlights the complexities businesses face when developing an effective marketing analytics strategy. It identifies 17 key challenges such as siloed reporting, data overload, unclear attribution, and changing consumer behavior. Each point emphasizes the need for integrating data across platforms, improving data quality, fostering collaboration between teams, and adapting to evolving market conditions. By addressing these challenges, businesses can enhance their marketing analytics to make informed, data-driven decisions and achieve sustainable growth.
Council Post: Creating A Marketing Analytics Strategy? 17 Challenges To Overcome Forbes
June 25, 2024
Apple has halted the development of the Vision Pro 2, not due to abandonment of the Vision platform but to focus on creating a more affordable and lighter version of the Vision Pro. Initial reviews highlighted the current model's high cost and weight as significant drawbacks. Apple aims to address these issues by developing a new version, internally code-named N109, which will retail for around the price of a high-end iPhone and be at least one-third lighter. This strategic shift is intended to broaden the Vision platform's appeal and market reach, with the Vision Pro 2 possibly returning in the future after establishing a base-model market.
Why the Vision Pro 2 shutdown actually points to a brighter Apple Vision future 9to5Mac
June 25, 2024
The article discusses the recent Ascension cyberattack and its implications for the healthcare sector. While the Change Healthcare breach in February gained more attention, the Ascension attack in May has underscored ongoing vulnerabilities in the industry. Ascension, which operates 140 hospitals nationwide, was forced to revert to paper records due to the attack, highlighting significant risks to patient safety. Experts emphasize that the healthcare sector continues to face a rising number of cyber threats, with large breaches and ransomware attacks increasing dramatically. There is growing pressure on hospitals, the HHS, and lawmakers to adopt more stringent cybersecurity measures, although the hospital lobby calls for financial support to meet these demands.
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