Trust, Connection and Shared Purposed Cited As Keys to Boosting Patient Experience
Healthcare Finance News
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Contributed by: Kate Gamble
Summary
As patients adopt a more empowered consumer mindset, the healthcare industry must elevate the importance of consumer experience to match the rigor of clinical care. A recent Press Ganey report emphasizes the role of social capital—trust, connection, and shared purpose—in fostering organizational culture that drives safety, loyalty, and growth. With 85% of consumers viewing perceived safety as crucial in their healthcare decisions, providers need to enhance digital communications and engagement to maintain trust, especially as online reviews increasingly influence patient choices. As consumers prioritize access and credibility, healthcare organizations must adapt to meet these expectations or risk losing patient loyalty.
