Epic Stands Firm with Unique No-Negotiation Pricing Policy
Becker's Hospital Review
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Contributed by: Kate Gamble
Summary
Epic Systems, a prominent electronic health record (EHR) provider, maintains a strict no-negotiation policy on pricing, an approach that aims to level the playing field for healthcare organizations with varying negotiation skills. This strategy, rooted in founder Judy Faulkner's recognition of unfair advantages held by aggressive negotiators, underscores Epic's commitment to transparency and fairness in its pricing structure. While the company is inflexible in rejecting price negotiations, it is willing to adjust prices if deemed unreasonable, highlighting a nuanced balance between rigid principles and client needs. This distinct pricing model has significant implications for healthcare technology procurement practices, emphasizing the importance of fair pricing in enhancing accessibility to essential health technologies.