CVS Unveils Engagement Platform to Improve Access and Navigation for Patients
Healthcare Dive
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Contributed by: Drex DeFord
Summary
CVS is launching an innovative healthcare engagement platform designed to improve access and navigation for consumers in a fragmented healthcare system. By integrating data and services from its ecosystem and industry partners, the platform aims to enhance consumer interactions while potentially reducing costs and improving health outcomes. This initiative addresses long-standing challenges in consumer engagement amid physician shortages and complexity in healthcare processes, with CVS leveraging its extensive digital consumer base. The project's success may hinge on its ability to foster interoperability among competitors, despite skepticism regarding collaboration with a CVS-led platform.
