Apple Warns Millions Of iPhone Users—Stop Using Google Chrome
Forbes
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Summary
Apple has launched a new ad campaign urging iPhone users to stop using Google Chrome, emphasizing privacy concerns. This move comes as Google aims to increase Chrome's presence on iPhones, potentially impacting their financial arrangement where Google Search is the default on Apple's Safari browser. Amidst looming monopoly investigations, Apple's ad leverages privacy fears by highlighting Chrome's ongoing use of tracking cookies and undisclosed data collection. This strategic push underlines a broader battle for user retention and browser market share between Safari and Chrome, particularly as AI-driven search capabilities evolve.