Drex DeFord, Executive Healthcare Strategist at CrowdStrike and Holly Russell, Awareness Builder at This Week Health join Bill for the news today. What were their first impressions of the ViVE 2022 conference? Who did inspirational keynote presentations? What kind of non-healthcare attendees did they see? How is a good Focus Group structured? And what are their predictions for HIMSS 2022? In a world where it's already hard to figure out cybersecurity, we now have the Russia and Ukraine situation, which is going to make it even tougher. What is CrowdStrike hearing from health systems? Are they all terrified of getting hacked? What are the best practices? It isn't just the Russians against the Ukrainians now. It’s the Russians against, in some cases, what feels like the rest of the world when it comes to dark web adversaries.
Key Points:
00:00:00 - Intro
00:27:40 - What do back-to-back conferences mean for marketing budgets?
00:28:55 - The Russians were really just using the Ukraine as a kind of a hacking lab and knocking the daylights out of them in preparation for the invasion
00:34:25 - Crowdstrike uses a tool called Expert.AI that actually looks at all of the zero days as they come out. And because of the way they’re built in the cloud, they can see across 16,000 clients around the world.
https://www.crowdstrike.com
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